Jane R. Snyder - Writer

Marketability Quiz

Marketability Quiz

Sometimes, all it takes is one fresh thought or a new point of view to help you move your business closer to the success you've always wanted.

I was lucky that many of my mentors, brilliant, trend-setting advertising men such as Amil Gargano, Stavros "Steve" Cosmopulos, Bert Steinhauser, Larry Plapler, and Allan Beaver taught me not only to think outside the box, but to throw the box away completely.

When I have an opportunity to lecture on marketing for trade groups or students I welcome it. I have spoken at: the American Institute for Graphic Arts, the Art Directors Club of Boston, Boston University, Fashion Institute of Technology, Parsons the New School of Design, Pratt Institute, the Society of illustrators, and Syracuse University, among others.

I created this "MARKETABILITY QUIZ" for use at one of those presentations. It may inspire you to ask: “Does my business need a new slogan or marketing idea?”

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“Jane is a thoughtful and poignant writer. She communicates the essence of the people she interviews in thoughtful and poignant words. No matter what the subject, she writes compelling stories. Punctual and professional, Jane is a pleasure to work with.”

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