Jane R. Snyder - Writer

Portfolio: Slogans

Can you describe the service(s) or product(s) your business provides in a single sentence? In the entertainment industry this is called the "high concept" of a book or a movie script. If you are not clear about what you do, how will a prospective customer or client understand what you have to offer them?

Like a hit song with a great hook, your slogan should grab your audience the first time they encounter it. It should challenge them, intrigue them, and be instantly recognizable the next time they see it.

If your slogan is too general it can confuse your potential customer and send them, inadvertently, to your competitor. Can you afford to risk that happening?

View samples of client slogans.

“Jane is always FOCUSED, creative, reliable, and savvy.”

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“We wouldn’t have been half as successful without Jane’s expert help and creativity.”

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“If you need marketing help, call her. You can thank me later.”

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“One of my greatest pleasures while editing CMA Close Up magazine was the opportunity to work with Jane. From the very beginning of each assignment, whether sending me her very well-conceived and well-targeted article proposals, or accepting one from me, she was an ideal freelancer.”

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“Jane has been a pleasure to work with. Very motivated. Has gone the extra mile to bring us results.”

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